technology

The real cost of a marketing system nobody maintains

22 Feb 2026

Most marketing systems do not fail loudly. They slowly drift out of sync, and nobody notices until something important breaks.

technology

When old patterns show up

8 Feb 2026

It’s like I’m not acting from the present, but from something much older. Sometimes, in the middle of a perfectly normal moment, something happens and I react in a way that feels… strange.

technology

Nano Banana and the death of UGC

29 Aug 2025

Google's 'Nano Banana' may sound like a joke, but it's not. It marks the beginning of the end for UGC companies.

technology

After the smartphone: our eyes will be next

12 Aug 2025

I’ve been thinking a lot about what comes after the smartphone. We’ve spent over a decade glued to these tiny screens.

technology

GPT-5 is near and everything is speeding up

16 Jul 2025

We’re not just watching AI evolve — we’re inside the curve now. GPT‑5 is expected this summer, and if it delivers even half of what’s anticipated, it could mark a new kind of shift.