Builder by nature. Thinker by choice.

I work with founders to bring clarity to complex digital environments. My focus is on building scalable marketing systems, content infrastructures, and performance frameworks that support meaningful business growth instead of surface-level metrics.

Previously I built and scaled digital businesses in hosting, infrastructure, and analytics, then advised founders and CMOs on aligning product, marketing, and operations. This mix of strategy and technical execution shapes how I approach brand, content, and growth today.

On Medium I write about pragmatic marketing for early-stage teams: positioning, systems, content, and the operational side of digital growth. My goal is to help founders make better decisions with less noise and more signal.